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TCO II E12 5. KEVIN TESTS THE ECONOMIC DEFENSIBILITY

The Consulting Offer 2: 12 Alice's Final Round Case Interview - Stem Cell Case, Season 1, Episode 5 – 3m 15s

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    Kevin is strongly hinting that this case is about understanding, building and maintaining barriers to entry as the economics of the sector changes. Can Alice take the hint?

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    This scene shows how McKinsey partners conduct cases using an economics language. Kevin guides Alice to the baby testing, but Alice needs to outline the economic barrier.

  • TCO II E12 8. WHY IS ONE TYPE OF CELL...

    Kevin is hinting that this a “product” comparison issue. Alice needs to analyze the products and identify the one area where the baby cells will have a major advantage.