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In this insightful scene Kevin explains how the conventional principles of strategy can be used to analyze all types of technology cases.
Kevin explains the distinctive value candidates with scientific backgrounds can bring to a case interview, versus the traditional MBA who tends to be a generalist.
Kevin asks Alice to practice a technique, which, if perfected by candidates, ensures they discuss their backgrounds in the language McKinsey wants to hear.
Kevin enhances the technique taught in previous scene, by explaining how Alice can apply context to demonstrate 2nd and 3rd order insight in a case.